If you want the coverage of your corporate events to have the competitive edge, you may want to consider live streaming your event.
Live streaming is filming the event live and then transmitting or “streaming” the coverage online.
Previously, because of technology restraints, live streaming was expensive, and out of reach for most companies. At flycreative we decided to invest in technology so that we can always offer live-streaming in-house. This means can offer live-streaming services much quicker and at a more affordable rate than a London video production company that needs to outsource or hire equipment on a day rate.
So how can you use live-streaming video for your corporate events?
1: Unveil Corporate Product Launches Live Online
If you want to increase the reach and brand awareness of a new product launch, one option is to arrange for a demonstration or unveiling to be transmitted online. With the ability to reach millions of people around the world, it is easier to contact industry figures, media, journalist and trade publications to your event.
It’s easy and free for attendees to watch online, and with high definition quality, you can take comfort that your product and brand will look stunning.
2: Broadcast Company Workshops to Reach More Employees
If you are a global organisation with employees around the world, you can still reach your staff with a unified message by live streaming corporate workshops, events and training.
If it’s not possible for everyone around the world to attend a company conference, training workshop or event, you can boost inclusion by streaming the event live and providing access to all employees.
These can also be recorded and archived, so that in the instance of training, you can build a library of high-quality training materials based on a live event. This means you don’t have to spend time and money recording materials separately.
3: Sell Online Access Worldwide to Company Seminars and Conferences
If you are a company with a worldwide audience, attracting attendees to conferences can be a challenge.
With live streaming video however, you can broadcast the event as it happens, and sell tickets to attend around the world.
The high-definition quality of live streaming video means that people attending online experience crisp video footage and excellent audio instead of stuttered and blurred coverage.
The ability to offer online attendance to your company conferences easily establishes your brand at the forefront of new digital media marketing method.
For more information about how we can cover your event with live streaming video. Please get in touch.