Video Production London

A Checklist of Qualities to Look for in a Video Team

When you’re looking for the right video production company for your project, you’re likely to face difficulties drawing up a shortlist. There are lots of businesses out there, which superficially seem like a good fit, but how can you find the ones best suited to you? If you’re looking online, the first thing to do is get your search terms right: for the avant-garde ballet company based in Norwich, searching for ‘video production company London’ is unlikely to be fruitful.

Otherwise, here are some qualities and attributes you should pay attention to when shortlisting film production companies.

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Choosing the perfect music for your corporate video

Even if it’s only for a short intro a few seconds long, the music you choose for your corporate video can make the difference between people picking up the phone to contact you and them frantically clicking STOP and going to one of your competitors. When it comes to music and corporate videos, the first challenge is finding good music options, and the second it choosing the right music for your goals.

For example, the music in this video we made for Kings Colleges needed to lead people through a story. It  starts very simply, becoming more varied with more instruments being added, which mirrors the student’s world opening up to new opportunities.

Finding good music and using it legally

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Voice over work Video Production London

Who should write my video voice-over script?

If you’re thinking about working with a video production company on a corporate or promotional video, you may be wondering who would be the best person to write the video voice-over script? Should you write it yourself, or should you get the video production company to write it for you?

Do you need a video voice-over script at all?

Before you decide on who’s going to write your video voice-over script though, you might want to consider whether a formal script is the best approach for you. If you’re telling a story then a scripted video works well, but what about a promotional video? Often an overly-scripted video can sound false or forced. Read more

Video Production Companies London

How We Cost Our Services

As a video producer you always know it’s going to be one of the first questions from a client: How much will you charge for making me a video? when thinking of cost effective and video production Brighton, why not contact flycreative for more information.

The honest answer is I can’t tell you. At least not until we’re agreed on what you want to achieve. What I can tell you is how we cost our video production service: using a straightforward per person per day calculation.

We have fixed day rates for our cameramen, editors, animators and shooting assistants. (Our team are all experienced and living in London or Brighton isn’t cheap, so everyone has a day rate upwards of £300/day.)

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Video Production London

How to Choose Your Style of Video

One of the great things about creating a corporate video for your company is the flexibility you have over choosing a style and a format. From micro-documentaries to animated short films, there is a style that will suit your ideal audience and corporate video goals. 

Below are just a few examples that we can help you with:

Micro Documentary

You can read this blog post to find out more about micro-documentaries but in a nutshell it tells the story of your business in a 15-20 minute style of documentary. Instead of being purely promotional it is shot in a style that engages the viewer as a regular documentary is designed to do. Read more

Hello Brooklyn

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Questions to Ask Before Planning Your Corporate Video Campaign

As a London video production company, we guide our clients through each stage of the video production stages from marketing and creative planning, pre-production, filming and post-production.

In fact, if you have any questions about what to expect during these stages when working with a video production company, please feel free to contact us.

From our experience working with businesses on corporate video production in London, we thought it might be useful to highlight some of the most important questions it’s worth answering before you work on your corporate video. Read more

How to Use Your Corporate Video for Search Engine Placement

One benefit that will surprise you with video production is that video does amazingly well in terms of search engine rankings.

The competition for the majority of search engine rankings and keywords are dominated by companies that can invest a lot of time and resources into video but what you will often notice is the overall lack of video within the search results.

Search engines such as Google will give high placement to videos that are extremely valuable; they even have their own sections in the search results! If you see a lack of videos showing up for information in your niche than you can dominate the video market by being the first and best to the industry to utilize video for marketing.

Optimizing your video for Search Engine Optimization is simple: Read more